The Rolex GMT-Master II Ref. 126710 BLRO ‘Pepsi Bezel’ With Jubilee Bracelet In Stainless Steel

One of the most interesting aspects of Rolex, at this particular point in the company’s history, is that while vintage Rolex is a highly profitable commercial juggernaut for the auction houses and vintage watch dealers (for various reasons, which I won’t go into here) Rolex is now making, from a technical perspective, by far the best watches it has ever made (at its price point, it’s making some of the best watches, from a technical perspective, that anyone is making). Vintage Rolex is certainly a sentimental favorite but from a practical standpoint, unless you are deeply wedded to the best and most authentic possible expression of a mid-century aesthetic, there is no choice at all between vintage and modern. As a matter of fact, even if you are deeply wedded to the mid-century aesthetic, modern Rolex watches aren’t very far from their roots. 

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